Alegre Guitar Factory – Cebu

The Alegre family is one of the pioneers in the guitar-manufacturing business, which is on its third generation of proprietorship. Alegre’s quality guitars are hand crafted from indigenous materials and woods from around the world. The type of wood used right through to the shell ornaments, is what makes each guitar unique.

A visit to the factory includes: viewing the standard guitars and other stringed instruments in the main showroom, viewing the top-quality guitars are in a separate showroom, plus a tour of the factory where you can watch the guitar craftsmen working at different stages of guitar-making.  On the walls of the showroom are photos of celebrities and famous musicians who have visited the guitar shop. Make sure you check out the Cocolele- the Filipino version of a Ukulele. The main structure of the Cocolele is made from coconuts, hence the name.